iBase Digital Asset Management Blog


30TH December 2018

Why DAM Implementation Should Be Your No.1 New Year’s Resolution

Getting fit, taking up a new hobby, quitting smoking, losing weight – whatever your resolutions are heading into 2019, the new year brings new opportunities to make changes for the better. For many, resolutions last a matter of weeks and our new gym memberships sit unused in the bottom of a bag.

But when it comes to your business, the start of a new year is a great time to set company goals, make positive changes and boost your bottom line. We’re here to tell you why implementing a digital asset management (DAM) system is the way to do so.

New year's resolution

Benefiting every business

Technology is a huge part of society today, with almost every business using an abundance of digital files every day. Whether you keep track of your finances on Excel spreadsheets, or you’re a creative company designing new graphics, managing so many assets online can be difficult.

That’s where a DAM system comes in. With a centralised repository to store, retrieve and organise your company’s files, an effective DAM system can save you time, effort and money the new year. So, what exactly does a DAM system involve and what are the benefits of using one?

Improve organisation

The major benefit of using DAM is being able to organise all of your digital files in one location. Rather than searching through hundreds of folders and sub-folders to find a particular image, you can simply search for a key word, title or date within the system.

Reduce costs

More often than not, business goals involve cutting costs and boosting profit. A DAM system is a great way to do both. By implementing a cloud-based DAM, you can minimise errors, reduce admin and eliminate repeat production of files, leaving you able to fund other areas of your business and boost your bottom line.

Better security

Using a makeshift management system opens your business up to risks of lost files, sensitive data leaks and breached licence agreements. DAM can even improve the security of your business. You can control who can access what, restrict who can edit different files and offer an extra layer of protection to avoid lost assets.

Save time

Rather than wasting your morning recreating a file that you’ve misplaced, or emailing colleagues to locate a specific document, you can simply search for and retrieve any file you need at any given time. Anyone who has been granted access can easily locate necessary content, leaving more time to focus on tangible work.

Grow your business

Not all management systems offer the same level of scalability as DAM. A good DAM system can easily grow at the same rate as your company, expanding as you do. Whether you’re hiring new staff, gaining new clients or opening a new premises, a cloud-based DAM is a reliable and easily-accessible organisation system.

Join iBase in 2019

Whether you’re looking for an easy way to increase productivity in 2019, or simply want advice and guidance on your new DAM system, iBase are here to help.

Our cloud-based DAM systems offer a safe, scalable and easy-to-use solution to all your business needs. Make 2019 a great year for your business and get in touch with our team today.

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Why DAM Implementation Should be Your New Year’s Resolution