When you are working in the busy industry of media and entertainment production, there is no margin for unnecessary delays. With tight deadlines and short turnarounds required between creation and distribution, managing production pipelines requires efficiency and flawless organisation.
Whether you are producing podcasts, music, TV shows or video content for digital channels, you require systems and processes that will streamline production pipelines from end to end.
A DAM (digital asset management) system could be the solution you are looking for. From enhancing collaboration between multiple production teams, to integration with editing tools, DAM has a multitude of features that can accelerate production.
Media and entertainment companies who implement a DAM system can make improvements across every stage of the production process. These are some of the top benefits:
All the digital assets created for production will be stored in a centralised repository. You can then set up access permissions for every person involved in production, even for people working remotely or internationally. This removes the need to transfer large video files and automated version control ensures that everyone is working on the latest version of an asset.
Another feature of DAM is that you can create automated workflows for time-consuming tasks such as tagging and approval processes. You can also automate distribution by integrating with your distribution platforms, such as a CMS.
Media production will often involve a large number of teams, from scriptwriters and video editors to marketing and technical teams. With all contributors able to easily access assets simultaneously, DAM drives valuable efficiencies in collaboration.
Communication between different teams is improved with annotation tools to provide real-time feedback to speed up the production process. Smoother collaboration will not only save time, but it also helps to remove any miscommunications between teams.
You can avoid delays caused by waiting for people to respond to emails and everyone working on the project is aware of the real-time progress status of assets.
Media and entertainment production companies can leverage significant production pipeline efficiencies by integrating DAM with editing software. Editing tools such as Final Cut Pro and Adobe Premiere can be integrated with many DAM systems, allowing editors to save the revisions directly within your DAM.
You can also streamline the distribution process with DAM by distributing directly onto social media channels, streaming services and partner networks. This can significantly reduce the time taken compared to transferring large files and then uploading the content. A DAM system can also automatically convert files into different formats to suit the distribution channel.
Are you interested in finding out more about how a DAM system can streamline your production pipelines? Contact our team and we’ll be happy to provide a one-to-one demo or discuss the features in more detail.
