iBase Digital Asset Management Blog

University departments use the iBase cloud to manage their marketing assets

18th July 2016

More commonly we’re being contacted by education establishments who are trying to keep up with the overhead of managing their entire catalogue of digital assets.

University departments use the iBase cloud to manage their marketing assets

Each year at university the marketing departments are tasked with enticing the new wave of students ready to embark on completing their degree. Primarily this is done by capturing images of students and adding them to leaflets, brochures and all of the various forms of advertising media you’re no doubt familiar with. During the year, it’s important to have tight version control and sign-off workflows as fashion changes so rapidly between 18-40 year olds and adverts can look very out of date very quickly. All of this functionality is available as standard in our marketing asset management software – universities are already leveraging the ability to rapidly keep track of photoshop edits and crops using iBase digital asset management.

university asset management software